Agreenet launches the Frescometro to calculate PìFresc® benefits
Agreenet has launched the Frescometro, an innovative online calculator that allows companies in the food supply chain to quickly and customizably estimate the economic and environmental benefits of using PìFresc®, a biodegradable label developed by the startup to extend the freshness of fruits and vegetables.
Incubated by Bio4Dreams, Agreenet specializes in developing biomaterials and eco-friendly solutions for preserving fresh products, aiming to reduce food waste throughout the entire fruit and vegetable supply chain.
Frescometro: less waste and more sustainability in 9 steps
The Frescometro guides users through nine simple steps to calculate the impact of PìFresc®. The process involves inputting information such as:
- the type of fruit;
- the annual volume moved;
- the average selling price;
- the production technique;
- the type of containers used;
- the preservation method;
- the percentage of inventory losses;
- the amount of goods rejected by customers;
- the destination of rejected goods.
Once the steps are completed, the calculator provides data showing the tangible benefits: amount of fruit saved, additional profit, liters of water conserved, and reduction in CO2 emissions.
Our test: Frescometro results
We tested the Frescometro using strawberries as an example, keeping the default parameters. The results show a significant impact in terms of waste reduction and improved sustainability:
🗑️ 150 tons of fruit saved;
👛 €180,000 in additional sales;
💧 112 million liters of water saved;
🌿 45 tons of CO2 emissions reduced.
These figures offer an interesting perspective on the potential contribution of tools like PìFresc® in fighting waste along the food supply chain.
Try the Frescometro and discover how much you can reduce waste and become more sustainable! 🍓
📗 Learn more about Agreenet and other companies in our portfolio.

